Bidscale Product Development

At Bidscale, I worked in a fast-paced startup environment to design and launch their first flagship products, Bidscale Connect and Select, pioneering a new approach to federal procurement.

Role
Product Design
User Research
Design Systems
Platforms
Web
Duration

9 Months

Problem Statement

As an early stage start up, Bidscale lacked effective design strategy, systems, or organization to properly guide and facilitate the development of it's product and supporting website.

Early Insights

Initially, there were clear opportunities for improvement in both the design and development processes, as well as in the overall usability and user experience of the product.

Process

Collaborating closely with product management, we established and implemented a disciplined end-to-end agile process that enabled us to define clear requirements and deliver products with increased speed and efficiency.

Component Library

We accelerated the creation of an integrated component library in Storybook to streamline the product development process, improving both efficiency and consistency.

Identity

At Bidscale, there were no defined design guidelines for branding or product development. We recognized the need to establish a clear design language and principles early on to create a cohesive visual identity and ensure a solid foundation for scalability and growth.

Responsive

The product and company website lacked clear definitions for responsive and adaptive behaviors. Ensuring that our product could scale effectively and adapt to various environments was crucial for driving product adoption and improving the overall user experience.

Usability

We conducted audits, research, testing, and optimization of design patterns, components, and interactions to ensure that features and components could be implemented smoothly and with confidence.

Solution Statement

A more strategic and calculated approach to design thinking introduced efficiency and consistency at scale, giving the early-stage startup a vital competitive edge.

Modern and Usable

Through end to end proceses we refined out products based on thorough user testing and analysis. Coupled with the development of a comprehnsieve design system our product couuld effectively provide value to users in the government contracting

Scalable and Efficient

Through end to end proceses we refined out products based on thorough user testing and analysis. Coupled with the development of a comprehnsieve design system our product couuld effectively provide value to users in the government contracting